Likeness. The materialization of a meaning in its context by visual, sounded, tangible, gestural similitude – never the same, because the time, place, and available resources for materialization are inevitably different in some respect, thoughj similar enough to spark recognition.

Reference: Kalantzis, Mary and Bill Cope, 2020, Adding Sense: Context and Interest in a Grammar of Multimodal Meaning, Cambridge UK: Cambridge University Press, p. 32.